Precision
you can see.

The BIOS brand elements and guidelines for using them consistently in the media, partner materials and digital products.

BIOS symbol

BIOS

Colours

White and soft grey provide space. Blue guides action; purple is used only as an accent.

Primary gradient

#0071E3 → #6342E5

Light gradient

#EDF6FF → #F7F5FF

Calm and clear

BIOS uses a system sans-serif typeface: SF Pro on Apple devices and comparable system fonts on other platforms.

Heading · SF Pro Display Semibold

Health is a history over time.

Body text · 18 / 30

Medical context connects facts, events and changes while preserving a path to the original data.

Interface · 14 / 20

Brief, specific and free of unnecessary decoration.

People, data, decisions

Photography should show real usage contexts: attention, conversation and working with information.

A doctor and patient discuss medical information
DialogueThe individual remains involved in the decision.
A doctor reviews medical data over time
ContextTechnology is shown as a working tool.
A person in an everyday urban setting
LifeHealth exists beyond the clinic.

Explain, don’t promise

The BIOS voice is precise, calm and human. We show the evidence, limitations and the doctor’s role.

Say this

‘BIOS helps identify significant changes and verify sources’

This explains the benefit without replacing a medical decision.

Not this

‘BIOS knows everything about health and prevents disease’

Absolute claims hide uncertainty and make an unsupported promise.

Ready to use

Download the original files. Do not extract the logo from screenshots or recreate it.

Need approval for use?

Contact the BIOS team if you are preparing a partner project, publication or press material.

info@bioshealth.su